iMist Case Study
Project Overview
iMist is a leading provider of cutting-edge fire safety systems. Their innovative high pressure water mist systems are designed to protect domestic and residential properties. Manufactured in-house, their systems use up to 80% less water than traditional sprinklers, providing a more efficient, discreet alternative.
As the iMist scaled its operations, their IT systems and legacy applications began limiting efficiency, responsiveness and growth. They needed a reliable IT partner to manage and modernise their infrastructure, improving performance, security, and long term scalability.
iMist approached our team to develop their IT infrastructure and equip them with smarter tools for customer relationship management, staff operations, and lead generation.
Services
We entered into a remote insourcing partnership with iMist, taking full responsibility for managing and evolving their IT systems. By initially taking the time to fully understand their business needs from the inside out, we delivered targeted improvements with measurable impact on their business
We entered into a remote insourcing partnership with iMist, taking full responsibility for managing and evolving their IT systems. By initially taking the time to fully understand their business needs from the inside out, we delivered targeted improvements with measurable impact on their business
CRM Optimisation & Automation
We overhauled iMist's CRM system, automating key processes across lead management, sales, installation, and servicing. These changes significantly reduced manual admin and improved their sales team's responsiveness, contributing to sustained operational gains over three years
Website Upgrade & Lead Integration
We redesigned the company's website to improve user experience and funnel high quality leads directly into their CRM. Integrated forms and automation features now ensure quicker response times and eliminate missed opportunities, helping drive lead conversion.
HR System Development
We built a custom HR application to streamline staff documentation and automate processes such as onboarding, training, and performance reviews.
Ongoing Feature Development & Support
Our team continues working closely with iMist, delivering new features and system upgrades regularly. Future plans include the integration of BI, AI, and IoT capabilities to support the company's long-term innovation roadmap.
Impact
Increased Efficiency
By automating sales, HR, and operational workflows, we reduced manual workload by up to 40%, enabling faster response times and improving the team's productivity
Reduced Costs
By replacing legacy systems and consolidating digital processes, we have reduced IT maintenance and support costs by 20–30% while improving scalability for future growth.
Improved Data Accuracy
Our CRM and HR automation have reduced duplication and manual errors, improving data accuracy by 25–30% helping the team deliver more consistent service and effective reporting.
Enhanced User Experience
Improving the website and CRM integration has improved lead handling and customer interaction. Internally, staff report improved access to tools and information, contributing to a 30 50% drop in internal support requests.